Zero Vacation and Zero Island, a project by Neste to inspire people to go on a zero emission vacation close to home or a “Hemester” as we like to call it in Sweden. If you want to experience the Zero Cabin and Zero Vacation for yourself, you can go to Lidö an Island in the Swedish archipelago where one of the Zero Cabins are located. Sleep in their zero cabin – or “nolla cabin”, eat the zero menu and feel like a total zero! You can take the rowboat or a canoe around the island, or go into the sauna followed by a cool dip in the sea ro just walk around the island enjoying the summer weather and beautiful scenery.
The main goal for this assignment was to share this campaign in real time with my followers on my social media platforms – to boost word of web, as well as create content in the form of video and photographs for both our social media channels.